Role Overview
The Brand Manager will lead the development and execution of brand strategy, drive brand performance, and identify growth opportunities through consumer, customer, and market insights.
What You Will Do
The role involves developing and executing brand strategies, leading promotional campaigns, managing agencies, measuring campaign effectiveness, and analyzing consumer and market data.
Why It Might Be a Fit
The ideal candidate will have 3-5 years of experience in FMCG, with a strong background in brand, customer, or shopper marketing, and a degree in marketing or related business management.
Requirements
- Degree or Post Graduate Degree in Marketing and or in related Business Management
- 3–5 years relevant experience within FMCG
- Demonstrable brand development and management experience
- Knowledge of brand strategy & management principles, marketing management principles, market research methodologies, and business processes
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