Head of Marketing – AlphaTauri

Role Overview

Drive and execute the comprehensive marketing strategy for AlphaTauri, integrating creativity, partnership management, consumer insights, and business growth. The role requires a high degree of responsibility and self-motivation to achieve business objectives while maintaining global brand consistency.

What You Will Do

Develop and implement the brand’s marketing strategy, manage integrated campaigns, plan and execute events, coordinate impactful POS activations, optimize digital marketing efforts, and lead PR initiatives.

Why It Might Be a Fit

The role requires providing leadership and guidance to the marketing team, overseeing communication, merchandising, and marketing processes. A strong emphasis is placed on fostering a high-performing and results-oriented team culture.

Requirements

• At least 5 years senior level experience in the fashion/sports Apparel industry
• At least 3 years’ experience managing teams
• Proven track record in establishing and implementing international marketing strategies for apparel
• Deep knowledge of fashion, sports trends, and lifestyle market dynamics
• Experience in selecting, developing, and maintaining relationships with external vendors, press, bloggers, athletes, celebrities, agencies, and sport clubs
• Strong project management, leadership, and presentation skills with a problem-solving mindset
• Collaborative attitude, and proficiency in Microsoft Office, especially PowerPoint

Benefits

• Dental insurance
• Vision insurance
• Attractive compensation package
• Diversity and support for personal development
• Realizing ideas and seizing opportunities