Search Account Director – Digital Marketing Agency

Role Overview

The Search Account Director will lead integrated digital marketing strategies, manage key client relationships, and deliver exceptional results across SEO, paid search, and paid social. This senior position will play a pivotal role in bringing together specialist teams, providing strategic consultancy to clients, and driving the continued development of the agency’s search and social offering.

What You Will Do

The ideal candidate will combine strong technical knowledge, strategic thinking, and commercial awareness with excellent leadership and client relationship management skills. Key responsibilities include leading the strategic direction of a portfolio of clients, acting as a trusted senior point of contact, translating client business objectives into comprehensive search and social media strategies, and driving the delivery of innovative, results-focused digital marketing solutions.

Why It Might Be a Fit

The successful candidate will have a strong background in SEO and integrated search marketing, alongside proven experience managing teams, developing client relationships, and delivering measurable campaign results. They will be comfortable operating at a senior level, advising key stakeholders, identifying commercial opportunities, and collaborating with specialists to deliver effective marketing strategies.

Requirements

• Typically 5+ years’ experience in SEO and digital marketing strategy, gained within an agency or client-side environment.
• Proven track record of developing and delivering successful search strategies that achieve measurable results.
• Strong understanding of integrated digital marketing, including SEO, paid search, and paid social.
• Demonstrable experience managing paid social campaigns, particularly through Facebook/Meta Ads.
• Clear understanding of how paid social complements organic search and wider digital marketing activity.
• Ability to secure stakeholder buy-in and translate strategic recommendations into successful outcomes.
• Strong analytical skills, with the ability to interpret complex data, identify trends, and develop actionable insights.
• Proficiency in Google Analytics 4, Google Search Console, Google Ads, and Meta Ads Manager.
• Experience using performance data to forecast results, identify issues, and inform strategic decisions.
• Sound understanding of technical SEO and website performance factors.
• Confidence working with technical specialists to diagnose and resolve website-related challenges.
• Experience managing campaign and project budgets.
• Ability to allocate resources creatively and efficiently to maximise ROI.
• Strong understanding of commercial targets, forecasting, and campaign profitability.
• Confidence identifying opportunities for account development and additional revenue.
• Proven experience managing, mentoring, and developing account managers or specialist team members.
• Ability to set performance objectives, provide constructive feedback, and identify training needs.
• Excellent communication, presentation, and interpersonal skills.
• Confidence engaging with technical specialists, senior client stakeholders, and C-level decision-makers.
• Strong relationship-building skills, with the ability to establish trust quickly across internal and external teams.
• Experience working effectively with international stakeholders, particularly across the UK and UAE.
• Strong strategic mindset, with the ability to position search within broader cross-channel marketing campaigns.
• Proactive and forward-thinking approach to identifying opportunities and solving problems.
• Commitment to staying informed about digital marketing developments, including AI and emerging technologies.
• Ability to identify training requirements, encourage innovation, and contribute to the continuous improvement of internal processes.
• Passion for delivering high-quality digital marketing work and driving the development of the wider team.

Tagged as: Data Analysis, Forecasting, Google Analytics