Growth Marketing Lead, Vertical

Role Overview

The Growth Marketing Lead for Verticals will own top-of-funnel growth for new logo acquisition in priority industries, partnering with the Director of Audience GTM to turn strategy into pipeline.

What You Will Do

The role involves owning ambitious pipeline targets, direct and running paid acquisition, shaping SDR outbound strategy, building and scaling owned and industry channels, and running a high-velocity experimentation program.

Why It Might Be a Fit

The ideal candidate has 6-8+ years of growth marketing experience, demonstrated ownership across paid, owned, and outbound/SDR enablement, and has built and scaled multi-channel acquisition programs from scratch.

Requirements

• 6-8+ years of growth marketing experience
• demonstrated ownership across paid, owned, and outbound/SDR enablement
• built and scaled multi-channel acquisition programs from scratch
• hands-on experience shaping SDR outbound strategy
• strong experimentation DNA
• analytical and technical skills
• proven track record of managing meaningful paid budgets
• incredible writing skills
• self-starter with a bias toward action
• strong ownership mentality

Benefits

• competitive salary
• benefits
• equity