Marketing Growth and Experimentation Lead

Role Overview

The Marketing Growth and Experimentation Lead will set the vision, operating model, and roadmap for a multidisciplinary team focused on opportunity pipeline, experimentation, and validation. The team will partner with Brand and Performance Marketing, Product, and Finance to identify and test new marketing channels and tactics.

What You Will Do

The Marketing Growth and Experimentation Lead will recruit, mentor, and develop a diverse, high-performing growth and experimentation team; cultivate a culture of curiosity, testing, and learning. They will define and run the opportunity pipeline, develop robust business cases for new opportunities, and lead marketing forecasting and controlling processes.

Why It Might Be a Fit

The ideal candidate will have 8+ years of experience in growth marketing, marketing strategy, or experimentation, including 3+ years leading multi-disciplinary teams. They will have a proven track record finding and validating new marketing channels and tactics through pilots, A/B tests, and business cases.

Requirements

• 8+ years of experience in growth marketing, marketing strategy, or experimentation
• 3+ years leading multi-disciplinary teams
• Proven track record finding and validating new marketing channels and tactics
• Strong business acumen
• Strong experimentation and prioritization skills
• Exceptional stakeholder management and executive communication
• People leadership experience
• Bachelor’s degree in a quantitative, business, or related field
• Excellent communication skills in English

Benefits

• Personalized coaching through Nilo
• Workshops, educational meetups, conferences, free online learning courses
• Access to a fully-equipped campus library
• Visa support from the talent support team
• Relocation package
• Interest-free newcomer loan
• Free language classes
• Regular team and company-wide events
• Self-determined vacation (with a minimum of 25 vacation days)
• Flexible working hours
• Up to 2 work from home days weekly
• Free access to the Heycare platform for personalized nanny assistance
• On-campus kids room
• Daily canteen budget
• Complimentary snacks and drinks in the kitchens
• Fitness options with the on-site gym, sports classes, and Urban Sports Club membership
• Ergonomic desks and focused work areas