Role Overview
The Global Digital Marketing Manager is an individual contributor responsible for shaping and leading high-impact digital marketing strategies and campaigns. This role provides strategic leadership for enterprise-level digital marketing initiatives, ensuring that digital marketing programs are aligned with business priorities, customer needs, and commercial goals.
What You Will Do
The Digital Marketing Manager leads end-to-end digital marketing strategy and orchestration across customer areas, markets, and channels. This role will be responsible for planning, developing, and coordinating all digital marketing communications and content to promote the sale of regulated IVD products to further the company’s sales objectives.
Why It Might Be a Fit
The ideal candidate will have a strong background in Digital Marketing with proven experience in regulated healthcare industries, and will be able to operate effectively in highly matrixed, global, and ambiguous environments with significant stakeholder complexity.
Requirements
- Bachelor’s degree in Marketing, Business, Administration, or Communications
- 8 years in Digital Marketing and/or Marketing Communications and project management background
- Strong background in Digital Marketing with proven experience in regulated healthcare industries
- Strong global work experience in understanding and effectively working with different cultures across all regions
To apply for this job please visit roche.wd3.myworkdayjobs.com.

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