Digital Marketing Specialist

On Site Full TimeSpringfield, Massachusetts, United StatesRocky's Ace Hardware

Role Overview

Responsible for developing, implementing, and managing key elements of Rocky’s digital marketing program, with a focus on social media, content development, and website management.

What You Will Do

Assist in developing and managing digital marketing campaigns, plan and execute paid and organic campaigns on social media platforms, and collaborate with internal and external partners to develop marketing material.

Why It Might Be a Fit

Must be well-versed in all areas of digital marketing, able to stay ahead of trends and industry developments, and use creativity and analytics to impact performance.

Requirements

  • Bachelor’s degree or comparable work experience
  • 2-3 years Marketing experience
  • Strong ability in design platforms: Adobe Photoshop, InDesign, Illustrator, Canva
  • Strong ability in Microsoft Office/Office 365: Word, Excel, PowerPoint
  • Strong verbal and written communication skills with exceptional attention to detail
  • Strong collaboration skills with the ability to partner with a variety of internal and external stakeholders
  • Strong analytical skills, with a demonstrated ability to evaluate campaign performance
  • Experience with web-based email platforms and software
  • Ability to manage multiple projects simultaneously

To apply for this job please visit jobs.dayforcehcm.com.

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