Enterprise Demand Generation Marketing Manager

Role Overview

We’re hiring an Enterprise Demand Generation Marketing Manager to build and run programs that fill our pipeline. You’ll own campaigns across paid media, webinars, account-based marketing, and social, from strategy through launch and optimization.

What You Will Do

Plan, launch and optimize paid campaigns across LinkedIn, Google, Meta and content syndication channels, owning budget pacing, testing and reporting on CAC, pipeline and ROI. Run the webinar program end to end: pick topics and speakers, drive promotion and production, and manage follow-up through to pipeline conversion.

Why It Might Be a Fit

You’ll need 3+ years of hands-on experience running paid campaigns on LinkedIn, Google or Meta, with a track record of hitting pipeline targets. Experience building and scaling a webinar program that converts attendees into pipeline, and experience running account-based marketing in close partnership with Sales.

Requirements

  • 3+ years of hands-on experience running paid campaigns on LinkedIn, Google or Meta
  • Experience building and scaling a webinar program that converts attendees into pipeline
  • Experience running account-based marketing in close partnership with Sales
  • A track record of using paid and organic social as a demand channel
  • Strong analytical skills, comfortable with attribution, funnel metrics and turning data into decisions
  • Working knowledge of marketing automation and CRM tools (for example, HubSpot or Marketo, and Salesforce)
  • Clear, concise communication skills and the ability to align multiple teams around a plan
  • Experience marketing to large, complex organizations with long sales cycles and multiple stakeholders
  • Strong project management instincts; you can run several overlapping campaigns at once and keep timelines, owners and dependencies organized
  • A builder’s mindset: you’d rather create programs, processes and playbooks from scratch than inherit a finished machine
  • A collaborative approach; you work across teams every day, share credit, take feedback well, and treat Sales as a partner
  • Comfort using AI tools as part of your daily workflow, for drafting copy, building audience lists and analyzing campaign results

Benefits

  • Competitive salary
  • Pay equity for our team
  • Salary range based on competitive market rates for our size, stage and industry

To apply for this job please visit jobs.ashbyhq.com.

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