Executive Vice President & Chief Revenue Officer

About Salesforce

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Summary

Salesforce is seeking a dynamic and transformational leader to serve as Chief Revenue Officer (CRO) of Tableau, responsible for leading the next chapter of growth for one of the most recognized and trusted brands in enterprise software.

The CRO will own Tableau’s global go-to-market strategy, revenue performance, and field execution, partnering closely with Product, Marketing, Customer Success, and Salesforce leadership to accelerate adoption, drive expansion, and unlock the full potential of the business.

As Tableau evolves into the semantic intelligence layer for the AI-first enterprise, this leader will have the opportunity to shape the future of data and AI, positioning Tableau at the center of the next wave of enterprise transformation.

Key Responsibilities

Revenue Strategy & Growth

• Own Tableau’s global revenue performance across new business, expansion, and renewals, with full accountability for ACV, ARR, and net retention.
• Define and execute a multi-year commercial strategy positioning Tableau as the trusted analytics and semantic layer for the agentic enterprise.
• Establish Tableau as a strategic platform investment within Salesforce, driving attach and expansion across Data Cloud, Agentforce, and Customer 360.
• Evolve pricing, packaging, and go-to-market strategy to reflect the shift from per-seat dashboard tools to governed intelligence infrastructure.

Global Distribution Leadership

• Drive Tableau’s unified global specialist sales motion, integrating workflows previously distributed across Operating Units into a single, cohesive operating model.
• Partner with Salesforce regional EVPs and OU leaders to ensure Tableau is fully embedded in the field as a core growth priority.
• Build a high-performance sales culture grounded in Salesforce values: Trust, Customer Success, Innovation, Equality, and Sustainability.
• Establish global centers of excellence, consistent operating cadence, and scalable best-practice sharing across regions.

Customer & Partner Engagement

• Serve as the executive sponsor for Tableau’s largest and most strategic customers globally, deepening C-level relationships and expanding footprint.
• Activate the “DataFam” community as a commercial growth engine – cultivating customer loyalty, advocacy, and expansion.
• Partner with Alliances & Channels to scale ecosystem reach and improve implementation success through partners.

Cross-Functional Leadership

• Partner closely with Tableau Product leadership to ensure tight alignment between product roadmap and commercial messaging – particularly across Tableau Next, the semantic layer, and the Agentforce integration story.
• Partner with Marketing to evolve Tableau’s go-to-market narrative from “great dashboards” to trusted intelligence infrastructure, strengthening field messaging and competitive positioning.
• Partner with Customer Success to drive adoption, health, and expansion across the installed base while mitigating churn risk from competitive pressure and consolidation trends.

Operational Excellence

• Establish rigorous pipeline discipline, forecasting accuracy, and productivity standards across the global organization.
• Drive adoption of Salesforce platform tools (Salesforce CRM, Einstein, Agentforce) within the Tableau sales motion – leading by example as a customer of the platform you sell.
• Ensure field readiness on competitive dynamics and Tableau Next positioning.

Required Qualifications

• 15+ years of enterprise software sales leadership experience, with responsibility for large-scale global revenue organizations (3rd/4th line leadership required).
• Proven success leading specialist or platform sales organizations through significant growth, transformation, or organizational change.
• Deep expertise in analytics, BI, or data platforms, with strong understanding of the competitive landscape and emerging AI/agentic data technologies.
• Strong executive presence with a demonstrated ability to influence customers, partners, and internal stakeholders at the highest levels.
• Exceptional cross-functional leadership in complex, matrixed environments, with the ability to drive alignment across product, marketing, customer success, and regional field leadership without direct authority.
• Outstanding executive communication skills, with credibility across customers, field teams, and senior leadership forums.

Preferred Qualifications

• Experience within the Salesforce ecosystem, with familiarity across the Customer 360 platform, Data Cloud, or Agentforce.
• Background in platform or multi-product selling, with proven success driving attach and expansion within a broader ecosystem.
• Experience leading organizations through product or market transitions, particularly from point-solution to platform-based narratives.
• Experience in community-led or ecosystem-driven go-to-market models (e.g., developer communities, user conferences, customer advocacy programs).

Why Tableau, Why Now

This is a rare opportunity to lead one of the most recognized brands in enterprise software at a true strategic inflection point. Tableau serves 86,000+ customers globally and is supported by a deeply engaged and loyal user community.

With a product roadmap evolving toward the semantic intelligence layer for the AI-first enterprise, Tableau is uniquely positioned at the center of the next wave of data and AI transformation.

Backed by Salesforce’s global platform, distribution, and customer ecosystem – and supported by a newly unified global sales organization – the CRO of Tableau has the opportunity to shape one of the most consequential growth stories in enterprise software over the next five years.