Senior CRM Analyst

Role Overview

We are looking for a senior CRM analyst responsible for planning, operating, and evolving the CRM of Sallve and Contém1g. The leader of the position writes: We believe that CRM is not just about sending emails. It’s about understanding the moment of each client and appearing in the right way, at the right time, with the message that makes sense to her.

What You Will Do

Building and executing the monthly CRM calendar of Sallve and Contém1g, defining mechanics and audiences for each shot, creating, segmenting, and scheduling email, SMS, and WhatsApp campaigns, and following the performance of the channel with depth.

Why It Might Be a Fit

You have already been responsible for the CRM channel at some point, not just an executor: you know how much the CRM represented in the e-commerce revenue where you worked. You dominate a platform of automation at an advanced level and have experience with B2C e-commerce and understand how order and customer data arrives in the CRM.

Requirements

• CRM channel experience
• Automation platform expertise (Klaviyo, SFMC, Braze, RD Station or similar)
• B2C e-commerce experience
• Attribution analysis knowledge