Global Sportstyle Activation & Go-to-Market Marketing Manager

Role Overview

Amer Sports is a sporting goods company with internationally recognized brands. We are looking for a highly strategic, collaborative, and results-oriented Global Sportstyle Activation & Go-to-Market Marketing Manager with proven experience in lifestyle marketing and 360° campaign activation and deployment.

What You Will Do

You will lead the orchestration of campaign activations across markets and channels, ensuring consistency, relevance, and impact at every consumer touchpoint. You will translate the Sportstyle strategy, seasonal narrative, and marketing concepts into best-in-class activation strategies and toolboxes.

Why It Might Be a Fit

You will champion marketing excellence, coordinate campaign activation launch planning with the master calendar, and deliver seamless, consumer-centric campaigns that maximize brand impact and business results worldwide.

Requirements

• 5 years degree course, with marketing specialty
• 8-10 years of professional experience in 360 Marketing
• Strong background / expertise in lifestyle (industry, culture, community)
• Management experience
• Excellent communication skills
• Proven ability to operate effectively in a multicultural and matrix organization
• Strong transversal leadership skills
• Strategic thinker
• Strong analytical and summarization capabilities
• Proficiency in Microsoft Office
• Fluent English required; additional languages are a plus