Role Overview
We are looking for a Market Intelligence Analyst III with a growth mindset to act directly on the impulsion of demand generation, acting at the intersection of data analysis, ICP behavior, and marketing funnel.
What You Will Do
Map out bottlenecks in the sales funnel (inbound and outbound) and generate growth hypotheses aligned with commercial objectives, prioritizing by potential impact and execution effort.
Why It Might Be a Fit
Transform ICP insights, market, competition, and test results into sales enablement materials (such as battlecards, playbooks, approach arguments, and scripts) to strengthen commercial performance.
Requirements
- solid experience in B2B funnel analysis (MQLs, SQLs, SQOs, and conversion rates by stage and source)
- knowledge in structured testing methodologies (A/B, multivariate, and segmentation tests)
- ability with Google Sheets, BI tools, and AI solutions for data analysis and reporting
- mastery of enrichment and market intelligence tools, such as Cortex, Lusha, or similar
- experience in building and qualifying lists focused on the Ideal Customer Profile (ICP)
- analytical curiosity, investigative posture, and strong sense of priority to focus on what generates real impact on the business
- clear communication and ability to translate complex analyses into objective and accessible decisions for non-technical areas
- tolerance to ambiguity and adaptability to build and structure processes in an expanding environment
Benefits
- Participation in Results (PPR)
- iFood Meal/Refrigeration Voucher
- Extended Maternity and Paternity Leave
- Childcare Allowance
- Health Plan
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