Role Overview
We are seeking a Senior Product Marketing Manager to own product marketing for our ships and boats. This person will own the go-to-market plan for each vessel, as well as the positioning / messaging of the individual products and how they come to life with our creative team.
What You Will Do
The go-to-market plan for each vessel: audience, competitive positioning, proof points, success criteria, and how and when we launch. Positioning, messaging, and win themes, set alongside Product, Comms and Growth – held consistent across every channel.
Why It Might Be a Fit
7+ years in product marketing or go-to-market, with experience marketing physical, technically complex products. Track record defining positioning and GTM for hardware across the full lifecycle: launch through scaled adoption.
Requirements
- 7+ years in product marketing or go-to-market
- experience marketing physical, technically complex products
- track record defining positioning and GTM for hardware across the full lifecycle
Benefits
- Medical Insurance: Comprehensive health insurance plans covering a range of services
- Dental and Vision Insurance: Coverage for routine dental check-ups, orthodontics, and vision care
- Time Off: Generous PTO and Holidays
- Parental Leave: Paid maternity and paternity leave to support new parents
- Competitive Salary: Industry-standard salaries with opportunities for performance-based bonuses
- Retirement Plan: 401(k) plan with company match
- Stock Options: Equity options to give employees a stake in the company’s success
- Life and Disability Insurance: Basic life insurance and short- and long-term disability coverage
- Pet Insurance: Discounted pet insurance options including 24/7 Telehealth helpline
- Additional Perks: Free lunch benefit and unlimited free drinks and snacks in the office
To apply for this job please visit jobs.ashbyhq.com.
Follow us on social media