TikTok Shop Growth Manager

Role Overview

The TikTok Shop Growth Manager will own the entire TikTok account, including strategy, affiliate program management, creator acquisition, and content pipeline. They will also develop a scalable creator and UGC acquisition engine and run Folqs’ organic strategy.

What You Will Do

The main responsibilities include building and managing the TikTok Shop Affiliate Program, developing a creator and UGC acquisition engine, running FTC-compliant creator briefing, and performance reporting.

Why It Might Be a Fit

The ideal candidate is a performance-minded individual with experience in TikTok creator/affiliate/influencer roles, who can measure work in conversions and GMV, not followers. They should be fluent in TikTok Creator Marketplace and one platform, and have experience with AI tools for outreach, briefs, content ideation, and ops.

Requirements

• 3-5+ years in TikTok creator/affiliate/influencer roles for D2C e-commerce brands or D2C agencies
• Personal experience running a TikTok Shop affiliate program with measurable GMV
• Fluent in TikTok Creator Marketplace + one platform (Social Snowball / GRIN / Aspire / Modash / Insense)
• Volume operator — 50+ creators/month outreach, with reply-rate data
• Strong written English (you brief creators and run outreach)
• Performance-minded – you measure work in conversions and GMV, not followers
• You live and breathe AI tools – daily use for outreach, briefs, content ideation, ops.
• Coachable – you work alongside the founders

Benefits

• Fully remote work arrangement
• Minimum 6-hour overlap with US Eastern Time (10am–4pm ET)
• Bonus: Spark Ads / whitelisted content workflow experience, existing creator network in supplement/wellness/beauty, FTC compliance basics