Performance Marketing Manager, Forecasting & Market Intelligence

Role Overview

The Performance Marketing team helps drive sustainable player growth across Scopely’s portfolio. This role will sit at the intersection of performance marketing, forecasting, competitive intelligence, and market research, supporting active and upcoming Slate titles as they move from early planning through testing, soft launch, and global launch.

What You Will Do

You will build the analytical foundation behind UA forecasts and growth plans, develop first-pass performance marketing forecasts, and support organic forecasting by developing assumptions around baseline organic demand, paid-driven lift, launch/IP halo, virality, and organic-to-paid ratios.

Why It Might Be a Fit

Strong experience in performance marketing, growth, marketing analytics, strategy, market intelligence, or a similarly analytical role is required. Excellent analytical skills and the ability to turn incomplete or ambiguous information into structured assumptions and useful recommendations are also essential.

Requirements

• Strong experience in performance marketing, growth, marketing analytics, strategy, market intelligence, or a similarly analytical role
• Strong understanding of mobile user acquisition fundamentals
• Excellent analytical skills
• Strong Excel / Google Sheets skills
• Ability to communicate analytical findings clearly to both technical and non-technical stakeholders
• Strong cross-functional working style and comfort partnering with teams across Marketing, Product, Finance, Analytics, and leadership

Benefits

• Equity
• Bonuses
• Comprehensive benefits package
• Healthcare benefits
• Retirement benefits
• Pet insurance
• Paid holidays
• Paid Scopely free days
• Unlimited paid time off

Tagged as: Forecasting