Director of Marketing, Sales and Communications

Role Overview

The Director of Marketing, Sales and Communications will lead the organization’s marketing, sales, audience development, and brand strategy to grow audiences and earned revenue. The Director will work closely with the Artistic, Education, and Development teams to ensure SCT’s marketing efforts support the organization’s brand, visibility, and connection with the greater Seattle Community.

What You Will Do

The Director will drive the organization toward growth of audiences, develop comprehensive annual marketing strategies, innovate and implement tactics to attract new buyers, and develop outreach efforts to increase attendance and foster patron loyalty.

Why It Might Be a Fit

The ideal candidate will have a demonstrated track record of audience growth and marketing successes, a strong understanding of ticketing, CRM, digital marketing, audience segmentation, pricing, and revenue strategy, and experience with managing a marketing budget and taking accountability for resource allocation and ROI.

Requirements

  • A minimum of 7 years of progressive experience in Marketing, Communications, and/or Branding fields
  • Demonstrated track record of audience growth and marketing successes, tracking and reporting on marketing KPIs
  • Strong understanding of ticketing, CRM, digital marketing, audience segmentation, pricing, and revenue strategy
  • A strong design aesthetic and ability to uphold brand standards across all platforms and mediums
  • Experience with managing a marketing budget and taking accountability for resource allocation and ROI
  • Ability to work independently, set priorities, and move multiple projects forward
  • The ability to lead and motivate a diverse and effective team of professionals
  • Extraordinary organizational skills, attention to detail, and experience juggling concurrent tasks and deadlines while maintaining quality and focus
  • Strong writing and communication
  • A positive, customer-focused approach to work
  • Proficiency in Microsoft Office and CRM or constituent databases (Tessitura strongly preferred)
  • A commitment to working in a mission-oriented organization and love for art
  • Familiarity with youth, family, and/or educator-serving organizations is a plus

Benefits

  • Starting Salary Range: $111,240.54 – $134.598.17 (Exempt, Grade 31-33)
  • Generous Vacation & Sick Time
  • Health, Dental, and Vision: Employer-paid coverage
  • Retirement: Optional 403(b) plan
  • Additional: FSA options, Discounted ORCA Passport or Parking Plan

To apply for this job please visit seattlechildrenstheatre.hire.trakstar.com.

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