Manager, Marketing Automation and Operations

Role Overview

The Manager, Marketing Automation & Operations is the technical and strategic owner of the clubs’ marketing automation platform within the Lifecycle Marketing team, accountable for platform architecture, configuration, governance, deliverability, and privacy compliance across email, SMS, mobile push, in-app messaging, and paid media audiences.

What You Will Do

Design, build, and maintain complex cross-channel journeys across email, SMS, mobile push, in-app messaging, and paid media audiences, including frequency and suppression rules coordinated with the Braze instance bundled with Jump for ticketing messages.

Why It Might Be a Fit

We are looking for someone with 5+ years of experience in marketing operations and automation, including 3+ years administering a marketing automation platform, and experience integrating a marketing automation platform with a CRM, including lead management, lead scoring, and bi-directional data sync.

Requirements

• 5+ years in marketing operations and automation
• 3+ years administering a marketing automation platform
• Experience integrating a marketing automation platform with a CRM
• Hands-on experience with email deliverability
• Experience running automation for two brands in one instance
• A track record of running marketing operations work through AI agents and automation

Benefits

• Comprehensive Healthcare Coverage
• Generous Paid Time Off & Leave
• Retirement Planning Support
• Fertility & Family-Building Support
• Inclusive Parental Leave
• Peace of Mind Coverage
• Exclusive Perks
• Continuous Growth Opportunities
• Community Engagement

Tagged as: Lead Scoring