Channel Marketing Manager SME

Role Overview

The Channel Marketing Manager, SME helps deliver Shawbrook’s marketing plans across our SME brands (Shawbrook, ThinCats, JBR and Playter) and key propositions. Working closely with the Head of Marketing, SME and broader Marketing team, along with wider stakeholders across the business, the role focuses on turning strategy into effective, well-executed marketing activity that drives clear commercial outcomes.

What You Will Do

The role has a particular focus on helping intermediaries understand our products and feel confident recommending us. It is a hands-on role that combines planning with delivery. You will plan and run campaigns and content, and shape events with our Events team, keeping everything on time, on brief and on budget.

Why It Might Be a Fit

The ideal candidate will have solid marketing experience in B2B or B2B2B settings, ideally in financial services, banking, fintech or another regulated sector. They will be commercially minded, with a clear focus on results and delivery, and have a good understanding of how broker and intermediary sales work and how marketing supports them.

Requirements

• Solid marketing experience in B2B or B2B2B settings, ideally in financial services, banking, fintech or another regulated sector
• Experience delivering campaigns and programmes that led to measurable results
• A good understanding of how broker and intermediary sales work and how marketing supports them
• Experience working across more than one product or brand
• Confidence using data, performance figures and insight to make decisions
• Experience supporting events as a way of building business and relationships
• Working knowledge of modern marketing tools, data and emerging AI
• A working understanding of financial promotions rules

Benefits

• Market leading family friendly policies such as access to our Maternity, Adoption and Paternity policies from Day 1 of your employment
• Free access to Headspace, a mindfulness & meditation digital health app
• Free access to Peppy digital health app that offers personalised support through fertility treatment, becoming a parent or menopause
• EAP (Employee Assistance Programme), offering you support on a wide range of subjects including financial concerns, mental wellbeing and more general queries around family, work, housing and health
• Cycle to work scheme
• Discounts on gym membership
• Contributory pension scheme & death in service
• Minimum of 25 days holiday per year
• Option to buy or sell holiday days through our flexi-holiday scheme
• Discounts on gym membership nationwide
• Access to discounts on a range of high street and online brands
• Community support and charitable giving
• Participation in our annual discretionary bonus scheme designed to reward your contribution to our success
• ‘Proudly Shawbrook’ recognition scheme focused on recognising our role models and thanking our colleagues for a job well done