Role Overview
As part of the Global Performance Marketing team, you will play a pivotal role in designing and implementing online media strategies to drive growth in acquisition, retention, and branding for the North America market.
What You Will Do
Manage and be responsible for the performance of all relevant online marketing channels, collaborate with local marketing teams, analyze online paid media campaigns, and grow hacking through constant testing.
Why It Might Be a Fit
If you are an experienced, self-motivated, and innovative online marketer, who is AI-forward, this could be the role for you.
Requirements
- 7+ years of hands-on experience in online paid media for APP and Web products
- Bachelor’s degree in marketing, business, or relevant experience
- AI Competency: Demonstrated use of AI tools (e.g. ChatGPT, Gemini, Claude) to develop new or improve workflows, enhance productivity, and drive efficiency at scale
- Proficient in managing campaigns across the following advertising platforms – Meta Ads, Google Ads, TikTok Ads, and programmatic channels
- Excellent communication skills and stakeholder management are able to work across multiple markets and cultures, collaborate easily with others, and adapt agilely
- Proficient in marketing tools, including Google Analytics, Google Search Console, and Branch.io/ Appsflyer
- Excellent analytical skills with a data-driven mindset to interpret and act on data insights
- Growth hacking mentality and a holistic view of marketing strategy to discover key business opportunities
- Self-starter with the ability to work independently, owning the problem and developing the solution
- Language proficiency in Mandarin (written and spoken) would be preferred as this role will focus on Mandarin speaking markets
Benefits
- Career growth opportunities to take on greater challenges that help you realise your ambitions
- Be part of a winning team on a journey to global scale
- Competitive compensation based on performance
- Candid, open, and collaborative culture where feedback is valued
To apply for this job please visit jobs.lever.co.
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