Product Marketing

Role Overview

You will bridge the gap between our Product, Sales, and Client Success teams. You’ll assist with bringing new products and features to market by developing marketing and sales materials to support successful product launches.

What You Will Do

Work closely with Product team to understand new and upcoming features and ensure successful product launches, own marketing deliverables for product launches, and translate technical product information into clear and engaging messaging.

Why It Might Be a Fit

You will play a key role in educating clients, driving product awareness and adoption, and leveraging AI tools to improve content creation and marketing efficiency.

Requirements

• Post secondary education in marketing or related is an asset
• Minimum 4 years of experience in product marketing, preferably within a SaaS or technology company is required
• Proven experience developing and executing product launches and marketing campaigns related to new products and features
• Ability to understand technical products and features and translate into clear and engaging messaging to communicate value to new and existing clients
• Experience creating well written product documentation, marketing content, and sales enablement materials
• Experience developing educational resources and training materials and conducting product training either internally or externally as required
• Demonstrated ability to develop product marketing materials that increase product awareness, client engagement, and feature adoption
• Experience working cross-functionally with internal teams such as Product, Sales, Client Success, and broader Marketing team to align messaging and support business objectives
• Strong understanding of how to position and communicate new products and features to various audiences
• Comfortable using AI tools to improve product marketing initiatives, content creation, and other materials and/or processes related the product marketing
• Strong organizational and project management skills with the ability to manage multiple tasks and competing priorities
• Must be detail oriented with ability to work independently while taking ownership of projects from planning through execution

Benefits

• Competitive compensation + performance bonus
• Employee Stock Option Plan
• Comprehensive Benefits Plan + HSA/LSA
• Unlimited PTO
• Daily breakfast & lunch from our in-house chef
• Learning & Development allowance + Curiosity Talks
• Team bonding events
• Insider Pass event credits
• Dog-friendly office