Assistant Manager, CRM, Data Analytics & Customer Experience

Role Overview

As an Assistant Manager, CRM, Data Analytics and Customer Experience, you are responsible to strengthen customer engagement, retention, and loyalty. Develop and implement CRM strategies to improve customer engagement, retention, loyalty, and satisfaction.

What You Will Do

Analyse customer data and behavioural trends to identify customer segments and engagement opportunities. Plan, execute, and optimise personalised CRM campaigns across email, SMS, app notifications, and other communication channels.

Why It Might Be a Fit

Customer-focused, detail-oriented, and comfortable managing multiple initiatives. Able to collaborate effectively with cross-functional teams in a fast-paced environment.

Requirements

• Degree in Marketing, Business, Customer Experience, Data Analytics, or a related discipline.
• Relevant experience in CRM, customer engagement, loyalty programmes, marketing automation, or customer experience.
• Experience managing contact centre operations, NPS, or mystery shopping programmes would be advantageous.
• Familiarity with CRM platforms, campaign automation tools, and customer segmentation.
• Strong analytical skills with the ability to translate customer data into actionable insights.
• Good project management, communication, and stakeholder-management skills.

Benefits

• Structured training, career progression, and employee benefits

Tagged as: Data Analysis, Project Management