Website Marketing Manager

Role Overview

The Website Marketing Manager will lead three core areas of the Web Marketing team: AI-powered chatbot experience, go-to-market campaign program, and team operations. This role sits at the intersection of AI-driven customer experience and fast-moving campaign execution.

What You Will Do

Responsibilities include owning the day-to-day quality and performance of the AI chatbot experience, running an ongoing testing program, owning strategy and build for go-to-market campaigns, and driving in-product promotion of new features and add-ons.

Why It Might Be a Fit

This role is a strong fit for someone who wants real ownership over an emerging surface rather than incremental production work, and has a strong understanding of web analytics and A/B testing methodology.

Requirements

• 4+ years of experience in website management, digital marketing, or growth marketing
• Demonstrated experience owning projects end-to-end, strategy, execution, and optimization
• Hands-on experience with AI tools, using LLMs for content generation and prototyping
• Experience with Notion or comparable platforms
• Experience with CMS platforms such as Builder.io, Contentful, Webflow, or similar
• Strong understanding of web analytics (Google Analytics, Mixpanel) and A/B testing methodology
• Proven ability to translate high-level marketing or product goals into detailed, technical web requirements
• General understanding of HTML/CSS/JavaScript and SEO fundamentals
• Strong cross-functional collaboration and communication skills

Benefits

• Medical, dental, vision, life & disability insurance
• 401(k) plan with company match
• Flexible Time Off (FTO), wellbeing days, paid holidays, and summer Fridays
• Mental health resources
• Paid parental leave & Backup Care
• Tuition reimbursement
• Employee Resource Groups (ERGs)