Senior Manager, Growth Marketing

On Site Full TimeSomerville, Massachusetts, United StatesSmartBear

Role Overview

As a Sr. Manager, Growth Marketing, you will lead and develop a team of individual contributors who own the growth funnel for each product, setting goals and holding them to results. You will review marketing performance metrics, align product marketing and digital teams, and partner with Finance and Sales to set product-level targets.

What You Will Do

You will lead recurring readouts of key marketing performance metrics, use Marketo and Salesforce to inspect the team’s work, and build reporting that doesn’t depend on other teams. You will also shape the annual planning process with Finance and Sales, and tie marketing activity to pipeline and revenue.

Why It Might Be a Fit

You will be part of a dynamic team solving one of the most critical challenges facing modern businesses: ensuring the integrity of software in an AI-driven world. You will have the opportunity to grow your career at every level, and the company will invest in your success as well as the spaces where teams come together to work, collaborate, and have fun.

Requirements

  • Experience leading a team across a growth or demand marketing function, including setting goals and developing talent.
  • Deep understanding of the digital growth funnel, including SEO, paid search, conversion rate optimization, and product-led growth motions with free trials.
  • Experience setting targets and budgets with Finance and Sales leadership, and tying marketing activity to pipeline and revenue.
  • Strong analytical skills, with the ability to build a business case for spend and use data to find the changes that move the needle.
  • Hands-on experience with Marketo, HubSpot, or Salesforce, and comfort building your own reports.

Benefits

  • Competitive salary
  • Performance-based bonuses
  • Generous benefits package
  • Flexible time off
  • Hybrid work options

Tagged as: , , , ,

To apply for this job please visit job-boards.greenhouse.io.

RevOps Careers Favicon

Get the latest RevOps jobs every Monday.

No noise. Just the best GTM roles, curated weekly.

We don’t spam! Read our privacy policy for more info.

Get the full Role Intel for this job

ReLoop.me’s full Role Intel shows the real level behind the title, an estimated pay range, a must-have checklist and the questions to ask before you apply.

Tired of manual job applications?

JobCopilot auto-applies to thousands of RevOps and GTM roles on your behalf — so you can focus on interviews, not applications.

Applying for this role?

Tailor your resume to this exact role — hiring managers notice the difference.

Latest articles on the blog

RECRUITERS!

Reduce the risk of your recruitment process (applicant quality, long and inefficient process) by selecting from a relevant pool of candidates.

POST A NEW JOB NOW!