Brand Manager

Role Overview

The Brand Manager is responsible for developing and executing marketing strategies to build brand equity and drive profitable growth for assigned brands. This role reports to the Senior Brand Manager and requires a degree in a business or marketing discipline, with a minimum of 3-5 years of CPG/brand marketing experience.

What You Will Do

Key responsibilities include developing annual and long-term brand strategies, supporting brand planning and budgeting cycles, and ensuring all activity aligns to brand positioning and messaging. The Brand Manager will also lead packaging design development, oversee brand content creation, and manage relationships with agencies.

Why It Might Be a Fit

This role requires a results-driven leader with a strategic mindset, a passion for consumers and building brands, and strong analytical and critical thinking skills. The ideal candidate will have a strong understanding of the digital landscape and excellent communication and interpersonal skills.

Requirements

• Completion of a Degree/Diploma in a Business or marketing discipline
• Minimum 3-5+ years CPG/brand marketing experience
• Results-driven leader with strategic mindset
• Passion for consumers and building brands
• Strong understanding of the digital landscape including advertising, social media, media planning and copy development
• Excellent communication, interpersonal and persuasion skills
• Excellent analytical and critical thinking skills
• Strong knowledge of sales, marketing and consumer insights functions
• High level of proficiency in MS Office (Word, Excel and PowerPoint)
• A detail-oriented individual with the ability to multi-task

Benefits

• Dental insurance
• Vision insurance
• Bonus up to 10% of base salary