Marketing Data Analyst

Role Overview

Collect, analyze, and interpret B2B marketing and sales data to generate actionable business insights.

What You Will Do

Collect and analyze marketing data, generate reports, and communicate findings to stakeholders.

Why It Might Be a Fit

The ideal candidate should have experience working with CRM platforms, marketing automation tools, SQL, data visualization, and enterprise data platforms.

Requirements

• 3–5 years of hands-on experience as a Data Analyst in an enterprise environment
• Strong understanding of CRM systems, particularly Salesforce and Microsoft Dynamics
• Solid understanding of B2B sales and marketing practices, principles, KPIs, and data types within large, complex organizations
• Excellent written and verbal communication skills
• Advanced Microsoft Excel skills
• Experience working with data platforms such as Hadoop and Databricks
• Strong SQL skills and experience querying, manipulating, and analyzing large datasets
• Familiarity with logical data architecture and cloud-based data solutions
• Hands-on experience with data visualization tools such as Tableau or Power BI
• Strong understanding of data quality control, data integration, and validation processes
• Experience with data enrichment processes and best practices
• Self-motivated, results-oriented, and capable of managing multiple priorities independently
• Ability to work effectively in ambiguous environments and demonstrate strong problem-solving skills
• Previous experience working remotely or in a distributed team environment

Tagged as: Data Analysis