Digital Marketing Specialist

Role Overview

Lumen is seeking a Digital Marketing Specialist to join our team. The successful candidate will be responsible for planning, creating, and deploying digital marketing initiatives, including social media management, content creation, and campaign execution.

What You Will Do

Plan, manage, and deploy social media strategy, create and publish engaging content, produce photo and video content, create and deploy digital advertising campaigns, and analyze performance data.

Why It Might Be a Fit

The ideal candidate will have a strong understanding of social media platforms, content creation, and public relations, and be able to collaborate with internal teams and external partners.

Requirements

• Bachelor’s degree in administration, marketing, communication, or a related field
• 1-3 years of experience in digital marketing
• Practical experience in social media management, content creation, and public relations
• Strong understanding of social media platforms and their advertising managers
• Proficiency in Canva or similar graphic design tools
• Ability to create, adapt, and distribute digital content autonomously
• Strong visual sense and ability to respect established brand identity
• Analytical mindset and ability to interpret results for improvement
• Autonomy, creativity, rigor, and prioritization sense
• Ability to manage multiple projects and deadlines simultaneously
• Ability to collaborate with internal teams and external partners