Director, CIB Marketing (Martech)

Role Overview

This is a six-month Direct Contract role. As a Marketing Director, this role is responsible for establishing, onboarding and enabling the marketing technology capabilities required by Corporate & Investment Bank (CIB) Marketing across a range of platforms. The role will act as the technical product owner and primary interface between CIB Marketing, technology vendors, internal Technology teams and other control functions.

What You Will Do

The individual will translate marketing requirements into scalable technical solutions, lead implementation and testing, define operating processes and drive adoption across the CIB Marketing team. The role will also strengthen CIB Marketing’s readiness for large language models (LLMs), improving how approved digital content is structured, governed and optimised.

Why It Might Be a Fit

We are looking for a technically strong, hands-on and delivery-oriented marketing technology specialist who can bridge marketing, technology, data and vendor teams.

Requirements

• 10+ years of relevant experience in Marketing Technology, Digital Technology or related areas
• Strong hands-on experience with Adobe Experience Manager (AEM), Adobe Target and Adobe Experience Cloud
• Strong technical understanding of web architecture, APIs, tag management, analytics, identity/consent management and enterprise integrations
• Good knowledge of LLMs, Generative AI and AI-powered search, including how content is discovered, surfaced and cited
• Practical experience with technical SEO, structured data, metadata and content architecture, with a focus on digital and AI discoverability
• Proven experience managing complex technology/platform and vendor implementations across multiple stakeholders
• Strong understanding of responsible AI governance, data privacy and technology controls
• Degree or equivalent experience in a relevant discipline; Adobe or related platform certifications would be advantageous

Benefits

• Competitive salary
• Benefits to support mental, physical, financial and social wellbeing
• Core bank funding for retirement savings, medical and life insurance
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days)
• Flexible working options based around home and office locations
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform
• Continuous learning culture to support growth, with opportunities to reskill and upskill