Product Manager, eCommerce Search Engine Optimization SEO

Role Overview

The Product Manager, Digital is responsible for defining product priorities, managing the product backlog, and translating customer and business needs into actionable product requirements. This role collaborates closely with cross-functional teams to develop and enhance digital products and capabilities that improve customer experience and deliver measurable business results.

What You Will Do

Own SEO optimization for print and eCommerce experiences, identifying opportunities to improve organic search visibility, traffic, rankings, and revenue performance across product pages and feeds. Define, prioritize, and manage the product backlog for assigned digital products, platforms, and capabilities.

Why It Might Be a Fit

Strong analytical and problem-solving skills with a data-driven approach to decision-making. Excellent communication and stakeholder management skills with the ability to influence both technical and non-technical audiences.

Requirements

• Bachelor’s degree in Business, Technology, Product Management, Information Systems, Computer Science, Marketing, Engineering, a related field, or equivalent professional experience.
• 5+ years of product management experience with a focus on digital products or eCommerce platforms.
• Experience managing product backlogs, user stories, requirements, acceptance criteria, and feature prioritization.
• Experience delivering digital products through partnership with engineering, UX, analytics, data science, or other technical teams.
• Proven experience managing products through the full product lifecycle, from concept through launch and continuous improvement.
• Experience leveraging customer insights, analytics, KPIs, OKRs, and performance metrics to drive product decisions.
• Strong experience managing multiple stakeholders, priorities, dependencies, and cross-functional initiatives.
• Experience creating product documentation, roadmap updates, business cases, and stakeholder communications.
• Strong analytical and quantitative skills with a bias toward data-driven decision-making.
• Comprehensive understanding and practical application of Agile methodologies, tools, and frameworks.

Benefits

• Inclusive culture with associate-led Business Resource Groups
• 22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday)
• Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!