Regional Head of Marketing

Role Overview

This is a newly defined role that sits at the intersection of practice group strategy and marcomms execution, serving as the primary bridge between practice leadership and the firm’s broader marketing and client development organisation. The successful candidate will serve as the primary marketing advisor to practice group and market leaders, aligning practice-specific business goals with the firm’s overarching growth strategies.

What You Will Do

Responsibilities include owning the development of comprehensive, data-driven annual marketing plans, identifying whitespace market opportunities through competitive intelligence, driving cross-functional collaboration to deliver omnichannel experiences that amplify market presence and drive revenue growth, and managing the interface between practice leadership and enabling functions to prioritise high-value initiatives.

Why It Might Be a Fit

The ideal candidate will have 15+ years of directly relevant marketing or business development experience, with at least 5 years in a management role within professional services or B2B marketing. Fluency in Mandarin and English (reading, writing, and speaking) is essential.

Requirements

• 15+ years of directly relevant marketing or business development experience
• at least 5 years in a management role within professional services or B2B marketing
• Fluency in Mandarin and English (reading, writing, and speaking)
• Bachelor’s degree
• Prior legal industry experience is strongly preferred