Role Overview
As a marketing manager, you will lead the development of seasonal and brand marketing campaigns to drive traffic to stores and deepen customer love for Starbucks. You will collaborate with a broad group of cross-functional partners to develop and execute comprehensive go-to-market plans and communication strategies to influence our customers at all points along the customer journey.
What You Will Do
Develop and execute multi-channel seasonal marketing campaigns, support campaign development and execution for market tests of new products, develop and implement marketing research plans, author campaign briefs, collaborate with cross-functional partners, lead the development of written communications, and be a steward of business performance and trends.
Why It Might Be a Fit
We’d love to hear from people with a creative mindset, strategic thinking and storytelling skills, keen critical thinking and analytical skills, experience leading cross-functional teams, ability to communicate clearly and concisely, ability to confidently develop and present strategic recommendations, and ability to solve complex problems and take new perspective on existing solutions.
Requirements
- A creative mindset
- Strategic thinking and storytelling skills
- Keen critical thinking and analytical skills
- Experience leading cross-functional teams
- Ability to communicate clearly and concisely, both orally and in writing
- Ability to confidently develop and present strategic recommendations
- Ability to solve complex problems and take new perspective on existing solutions
- Ability to balance multiple priorities and meet deadlines in fast-changing environments
- Functions effectively with ambiguity and change
- Proven ability to respond to and prioritize changing demands effectively
- Ability to influence laterally and cross-functionally
- Strong project management skills – highly organized and attentive to details
- Excellent PowerPoint skills to craft storytelling materials for all levels of leadership (VP/SVP+)
- Bachelors degree or 4+ years of US military experience
- Progressive experience in product or brand management (3-5+ years)
- Cross-functional project management experience (3-5+ years)
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Basic and supplemental life insurance
- Short-term and long-term disability
- Paid parental leave
- Family expansion reimbursement
- Paid vacation
- Sick time
- Eight paid holidays
- Two personal days per year
- 401(k) retirement plan with employer match
- Discounted company stock program (S.I.P.)
- Starbucks equity program (Bean Stock)
- Incentivized emergency savings
- Financial well-being tools
- 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program
- Student loan management resources
- Backup care
- DACA reimbursement
To apply for this job please visit apply.starbucks.com.

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