CRM Manager

Role Overview

We are partnered with a leading education institution looking for an experienced CRM Manager to drive their student recruitment and engagement campaigns.

What You Will Do

Key Responsibilities include CRM Strategy & Roadmap, Campaign Execution, Stakeholder & SME Engagement, Data & Performance Analytics, and Operating Model & Automation.

Why It Might Be a Fit

The ideal candidate will have proven hands-on experience and certification(s) in Salesforce Marketing Cloud and Sales Cloud, with strong experience defining and evolving CRM strategies, customer journeys, and automated workflows.

Requirements

• Proven hands-on experience and certification(s) in Salesforce Marketing Cloud and Sales Cloud
• Strong experience defining and evolving CRM strategies, customer journeys, and automated workflows
• Demonstrable ability to work with large data volumes, derive actionable insights, and evaluate campaign performance
• Excellent communication and influencing skills, with the ability to challenge requirements constructively and manage cross-functional projects