Performance Marketing Manager (m/w/d) Paid Search

Role Overview

As a Performance Marketing Manager, you will be responsible for planning, implementing, and optimizing SEA campaigns on Google Ads and Microsoft Advertising. You will develop data-driven campaign strategies and scale them, drive automation and AI use forward, and create meaningful performance analyses and forecasts.

What You Will Do

Your tasks will include developing data-driven campaign strategies, scaling them, driving automation and AI use forward, creating performance analyses and forecasts, and leading clear action recommendations for management.

Why It Might Be a Fit

You will work closely with international teams, drive cross-functional projects forward, and think analytically, work independently, and communicate confidently in German and English.

Requirements

• several years of experience in in-house SEA/Paid Search
• deep understanding of bidding strategies, campaign architectures, and quality factors in Google Ads and Microsoft Advertising
• active work with AI tools like Claude, ChatGPT, or Gemini
• experience with automation via Google Ads Scripts, Python, or tools like n8n
• confidence in handling analytics and BI tools (GA4, Adobe Analytics, Tableau, Looker, etc.)
• ability to make independent decisions

Benefits

• 30 days of vacation
• 1 Brauchtumstag
• 2 extra days for Christmas and New Year’s Eve
• Hybrides Arbeitsmodell
• Betriebliche Altersvorsorge
• Betriebliche Risikolebensversicherung
• Volunteer days
• Jobbike
• In-house Gym
• In-house Barista
• Wellhub membership at a discount
• Job or Germany ticket
• bring your dog to work