Senior Manager, Marketing Operations & Performance

On Site Full TimeIllinois, United StatesStudio RTP

Role Overview

As Senior Manager, Marketing Operations & Performance, you’ll help clients get the most out of their demand generation efforts, from the martech stack to the media that feeds it. You’ll help build StudioNorth’s reputation as a go-to marketing operations partner on leading platforms.

What You Will Do

Design and optimize buyer lifecycle frameworks, nurture programs, and customer journey automation. Build and manage HubSpot workflows, segmentation strategies, and lead scoring models.

Why It Might Be a Fit

This is a ground-floor opportunity for an ambitious, hands-on expert to build a practice from the start, develop a team, and grow your leadership as the practice grows.

Requirements

  • 7+ years of hands-on experience in marketing operations, marketing automation, or revenue marketing
  • Deep, hands-on experience building in HubSpot (preferred), Marketo, Pardot, Eloqua, Salesforce Marketing Cloud, or a similar platform
  • Genuine passion for martech: you explore new tools, features, and integrations because you love it, not because you have to
  • Experience designing nurture programs, lead scoring, segmentation, and lifecycle automation
  • Strong understanding of CRM integrations (especially HubSpot with Salesforce), attribution modeling, and marketing measurement
  • Comfortable using AI tools to build additional automation and efficiency into marketing programs and operations
  • Experience connecting marketing activity to pipeline and revenue
  • Solid understanding of paid media strategy and planning decisions (search, social, programmatic) and how media feeds automation and measurement
  • Confident presenting your work and translating technical concepts for client marketing and IT teams
  • Experience developing and managing staff
  • HubSpot Marketing and Content Hub certifications

To apply for this job please visit recruiting.paylocity.com.

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