Role Overview
As a Campaign Operations Manager, you will be responsible for managing and executing marketing campaigns for Synchrony Financial clients within the Performance Marketing COE. You will work closely with client marketing managers to execute omnichannel campaigns and automation.
What You Will Do
Perform campaign execution, maintain compliance policies, and key performance indicators. Develop rules and setup flow for trigger-based campaign projects. Provide support by owning critical projects like Prescreen, Reissues, and upgrades.
Why It Might Be a Fit
You will be part of the Growth marketing team within Synchrony Financial, India, and will be responsible for driving strategic initiatives. You will work closely with team leaders and have the opportunity to develop and implement new procedures/programs.
Requirements
- Bachelor’s degree with 2+ years of working experience in Campaign Operations domain with any CRM tools such as SAS/CI, Salesforce, Adobe, or Unica
- Experience of 2+ years in financial domain
- Good understanding of financial domain
- Basic knowledge of applicable bankcard laws, compliance regulations, and operating instructions
- Experience of CDP is a plus
- Proven ability to manage and execute campaigns in a detail-oriented environment
- Demonstrated ability to develop and implement new procedures/programs
- Knowledge of latest Analytics Data Visualization tools like Tableau & SAS VA
To apply for this job please visit synchronyfinancial.wd5.myworkdayjobs.com.
Follow us on social media