Role Overview
We are seeking an experienced Senior Marketing Operations Manager to run and optimize the technology, workflows, and processes that support marketing across our B2B and B2C audiences.
What You Will Do
This person will work closely with product and engineering to scope, prioritize, and execute marketing capabilities, including consumer acquisition, activation, and lifecycle engagement, B2B demand generation and sales enablement, omnichannel journey orchestration, personalization, and AI enablement.
Why It Might Be a Fit
Success in this role will contribute to increased patient enrollment, activation, and engagement, better visibility into marketing’s contribution to pipeline and revenue, more personalized and coordinated omnichannel experiences, reduced reliance on external agencies, and increased operational efficiency.
Requirements
- 8+ years in B2B and B2C marketing operations or marketing automation, with a focus on B2C lifecycle
- Hands-on expertise with HubSpot, Customer.io or similar platforms
- 3+ years managing a team in a fast-paced startup environment
- Experience supporting AI-enabled marketing capabilities
- Experience in healthcare or regulated industries preferred
Benefits
- Meaningful work
- Work environment as a remote-first company with options for a hybrid work model in Nashville
- Time off with generous paid time off (PTO) and holiday plans
- Family first with paid parental leave and support for a healthy work-life balance
- Comprehensive benefits including medical, dental, vision, life, and disability insurance, wellness resources, and an employer HSA contribution
- Fair compensation with a 401k plan that includes employer matching
To apply for this job please visit job-boards.greenhouse.io.
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