Role Overview
The Founding Marketing Lead will be responsible for creating and owning the company’s brand and narrative, working on product marketing, field marketing, ABM, SEO, and GEO. The role requires 3-5 years of B2B marketing experience, with a focus on enterprise healthcare marketing.
What You Will Do
The responsibilities include owning product marketing, writing and owning the company’s LinkedIn presence and website copy, defining and sharpening positioning and messaging, executing field marketing calendars, running ABM campaigns, building trust in the market, and pitching reporters.
Why It Might Be a Fit
The ideal candidate will have a strong writer, ability to distill complex technology into simple narratives, a clear point of view on design and visual identity, and comfort with hands-on execution.
Requirements
- 3-5 years of B2B marketing experience
- Enterprise healthcare marketing experience
- Growth-stage startup experience
- Strong writer
- Ability to distill complex technology into simple narratives
- A clear point of view on design and visual identity
- Comfortable with hands-on execution
Benefits
- Competitive salary ($150K-$160K base)
- Benefits (not specified)
To apply for this job please visit jobs.workable.com.
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