Role Overview
Lead the development and execution of brand and marketing strategies to drive brand awareness, attract and retain customers, and increase company revenue through targeted campaigns, market research, and team leadership.
What You Will Do
Develop and implement brand strategy, positioning, and communication plans, conduct regular market, customer, and competitor analysis, plan and execute integrated marketing campaigns across digital and offline channels, manage social media strategy, content planning, and execution, create and monitor weekly, monthly, and annual marketing plans and budgets, lead and mentor the marketing team; ensure cross-functional alignment, track campaign performance and optimize for growth and ROI.
Why It Might Be a Fit
Bachelors degree in Marketing, Business, or related field, 5+ years of relevant experience in brand or marketing management, strong understanding of market research, digital marketing, and brand positioning, excellent communication, leadership, and project management skills.
Requirements
- Bachelors degree in Marketing, Business, or related field
- 5+ years of relevant experience in brand or marketing management
- Strong understanding of market research, digital marketing, and brand positioning
- Excellent communication, leadership, and project management skills
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