Marketing Automation Executive

Role Overview

The Marketing Automation Specialist will assist with the development and delivery of automation campaigns and strategies, pursuing continued learning of Marketing Automation best practices to enhance the execution of TD SYNNEX and Vendor branded campaigns and maximize customer value and campaign results.

What You Will Do

Prepare modern marketing emails and campaigns, lead delivery of web-based campaign approaches, perform QA process for emails and automation pieces, and assist with Marketo data hygiene and system maintenance.

Why It Might Be a Fit

This role requires a Bachelor’s degree in Computer Science, Business/Marketing Operations or equivalent experience, with >1 year of Marketo experience and >1 year of AEM or similar experience.

Requirements

• Bachelor’s degree in Computer Science, Business/Marketing Operations or equivalent experience
• >1 year of Marketo experience
• >1 year of AEM or similar experience
• 1-2 years experience of monitoring and using data to adopt data-driven marketing decisions and campaign plans
• Experience participating in planning integrated digital marketing plans
• Understanding and proven practice of the following tactics: testing frameworks such as, deliverability, A/B split testing, and tracking
• Problem solving ability and consideration of process improvements
• Excellent organizational and communications skills with a strong attention to detail
• Web development and digital design skills (HTML preferred, but not required)
• Knowledge of Google Analytics Tag Manager, Google Universal Analytics and general web tracking desirable

Benefits

• Elective Benefits tailored to your country
• Formal programs on leadership and professional development
• On-demand courses
• Seminars and events for financial, physical, and mental well-being
• Global Life Empowerment Assistance Program
• Inclusive education and peer-to-peer conversations
• Equitable growth and development opportunities
• Internal, peer-led inclusive communities and activities
• Business resource groups and local volunteering events