Role Overview
The ABM & AI Marketing Manager will develop and scale account-based marketing initiatives and AI-powered engagement programs to accelerate pipeline generation. The role requires a strategic thinker and hands-on marketer who can build programs from the ground up, experiment with emerging technologies, and transform audience insights into meaningful sales opportunities.
What You Will Do
The ideal candidate will partner with the CMO and Sales leadership to develop account-based marketing strategies, identify and segment high-value accounts and audiences, and develop personalized engagement strategies that connect marketing initiatives with direct sales outreach.
Why It Might Be a Fit
The ideal candidate is a strategic marketer who understands how to turn audience intelligence, personalized engagement, and emerging technologies into measurable business results. They enjoy collaborating with Sales, building programs from the ground up, and experimenting with innovative approaches to demand generation.
Requirements
- 5+ years of experience in B2B marketing, account-based marketing, demand generation, or growth marketing
- Demonstrated success developing targeted marketing programs that contribute to pipeline and revenue growth
- Strong understanding of audience segmentation, buyer journeys, personalized engagement, and sales enablement
- Experience collaborating with Sales teams to develop coordinated marketing initiatives
- Familiarity with Salesforce CRM and modern marketing technology platforms
- Strong analytical, communication, and project management skills
- Ability to translate strategic objectives into actionable programs and independently drive initiatives forward
- Enthusiasm for AI-powered marketing technologies and a willingness to experiment with new approaches
Benefits
- Annual Salary Starting at $110,000
To apply for this job please visit linkedin.com.
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