Regional Account Director – Automotive Digital Marketing (Yankee)

Role Overview

This is a high-impact, client-facing role where you’ll work directly with dealer principals, GMs, and marketing leaders to develop data-driven strategies that help dealerships sell more vehicles, grow service revenue, retain customers, and improve marketing ROI. The ideal candidate is an experienced automotive digital marketing professional who knows how to turn data into dealership results.

What You Will Do

Serve as a trusted marketing advisor to automotive dealership clients, developing and executing data-driven digital marketing strategies focused on sales, service, retention, and ROI. Analyze KPIs, present performance results, and identify opportunities to improve campaign, website, and lead performance.

Why It Might Be a Fit

This is an ideal opportunity for someone with experience in automotive retail, automotive advertising, OEM marketing, automotive media, or automotive SaaS who enjoys combining strategy, analytics, technology, and relationship building.

Requirements

• 3–5+ years of experience in automotive digital marketing, automotive retail, automotive media, advertising, or SaaS
• Experience in a client-facing, consultative, account management, or marketing strategy role
• Strong understanding of automotive digital marketing, including websites, paid media, lead generation, conversion, and customer retention
• Demonstrated ability to use data and analytics to develop marketing recommendations
• Exceptional presentation, communication, and relationship-building skills
• Strong organization, follow-through, and problem-solving abilities
• Ability to travel throughout the assigned territory and occasionally nationally

Benefits

• Competitive base salary
• Uncapped commission and bonus opportunities
• OTE up to $190,000
• Medical, dental, vision, wellness, 401(k), and more