Director – Growth Leader for Brand Marketing

Role Overview

The Growth Leader manages initiatives that drive consumer acquisition, conversion, retention, and customer lifetime value.

What You Will Do

Key responsibilities include growth planning, consumer acquisition, conversion optimization, lifecycle marketing, product ecosystem growth, testing and experimentation, retail and commerce integration, performance analysis, and cross-functional execution.

Why It Might Be a Fit

The ideal candidate will have demonstrated success improving acquisition, conversion, retention, or customer lifetime value, with experience working across paid media, CRM, content, and commerce channels.

Requirements

• Bachelor’s degree in marketing, business, analytics, or a related field, or equivalent practical experience
• Five or more years of experience in growth marketing, digital marketing, e-commerce, or consumer lifecycle management
• Demonstrated success improving acquisition, conversion, retention, or customer lifetime value
• Experience working across paid media, CRM, content, and commerce channels
• Strong analytical skills and familiarity with web analytics, CRM platforms, and performance dashboards
• Working knowledge of consumer segmentation, customer journeys, and structured experimentation
• Ability to translate insights into actionable programs and manage multiple initiatives
• Strong collaboration, communication, and project management skills
• Consumer brand, retail, e-commerce, or durable goods experience preferred

Benefits

• Competitive wages
• Comprehensive benefits package
• Tuition assistance
• 401(k)
• Medical/dental/vision coverage
• Vacation and holidays

Tagged as: Data Analysis, Project Management