Role Overview
This role is responsible for maintaining the operational integrity of Demandbase, the DB1 Sales rollout, and LinkedIn campaign operations. The Specialist will build and QA audiences, segments, account lists, and journey stages to the documented standard, verifying each before launch. They will also configure orchestration, own campaign codes and intake, and maintain platform documentation.
What You Will Do
The Specialist will be responsible for building and QAing campaigns in Campaign Manager, including audience sync from Demandbase. They will also maintain Insight Tag integrity across landing pages and thank-you pages, and produce performance reporting from Campaign Manager and reconcile against invoiced spend.
Why It Might Be a Fit
The ideal candidate will have 1-3 years of hands-on ABM or marketing operations platform experience, or a strong recent graduate with demonstrable platform exposure. They will also have a working knowledge of CRM data structures, fluency with UTM and campaign-code conventions, and a demonstrated documentation habit.
Requirements
- 1-3 years of hands-on ABM or marketing operations platform experience
- Hands-on build experience in Demandbase preferred
- Certified in marketing and sales platforms
- AI background and working knowledge of Gemini, Claude, and OpenAI
- Fluency with UTM and campaign-code conventions
- Detail orientation over speed
- Fluency in English required
Benefits
- Comprehensive health benefits
- Employment Assistance Programs
- Health and personal time off (HPT)
- Leave programs
- 401(K) plans
- Life insurance
- Supplemental medical coverage
- Critical care insurance
- Pet insurance
- FSA plans
- Retailer discounts
To apply for this job please visit careersus-teleperformance.icims.com.
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