Product Marketing Specialist

Role Overview

Support the development and execution of the marketing mix for the IAM Devices portfolio throughout its lifecycle, in support of the Product Line’s business ambitions and objectives.

What You Will Do

Contribute to product launches and go-to-market activities for IAM Devices, develop and maintain product briefs, brochures, web content, presentations and campaign assets.

Why It Might Be a Fit

Translate technical features into clear customer benefits and compelling marketing messages, create sales enablement materials, and coordinate with Product Management, Sales and Marketing to ensure content accuracy and consistent messaging.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, Engineering or a relevant discipline
• Three or more years of relevant marketing experience in a B2B technology environment
• Experience developing product-related content and translating technical concepts into clear communications
• Strong writing, coordination and organizational skills
• Ability to work effectively across international teams and manage competing deadlines