Role Overview
Thatch is changing the way health insurance works by giving employees a real healthcare budget. We’re looking for a Product Marketing Manager to shape our go-to-market strategy, position Thatch, and drive growth in the mid-market and enterprise segments.
What You Will Do
Own Thatch’s positioning and messaging, shape go-to-market strategy, lead product launches, build narratives, and develop competitive intelligence.
Why It Might Be a Fit
A strong background in B2B product marketing, ability to develop and execute GTM strategies, and experience working with brokers and consultants.
Requirements
- Strong background in B2B product marketing
- Proven ability to develop and execute GTM strategies for mid-market or enterprise customers
- Strong commercial instincts and understanding of product marketing’s contribution to pipeline, adoption, and revenue
- Track record of building sales enablement programs and translating complex products into clear, differentiated messaging
- Ability to influence stakeholders and drive alignment across Product, Sales, and Marketing
To apply for this job please visit thatch.com.
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