Manager, Digital Marketing (Performance Marketing)

On Site Full TimeKwun Tong District, Hong Kong SARThe Bank of East Asia

Role Overview

Manage digital marketing campaigns across multiple channels, ensuring alignment with strategic goals. Develop content frameworks and monitor campaign performance.

What You Will Do

Oversee daily operations of major social media channels, analyze digital data, and drive actionable insights for improvement.

Why It Might Be a Fit

The ideal candidate is an all-rounded marketer with good interpersonal and project management skills, and experience in content and campaign management for the China market.

Requirements

  • University degree in Marketing, Communications, Business Administration or related discipline.
  • At least 8 years of marketing experience with digital, social, content marketing experiences.
  • Experience in banking or finance industry or agency is preferred.
  • Experience in content and campaign management and marketing for China market is preferred.
  • Excellent communication skills in both English and Chinese.
  • Proficient in GA4, Meta Business Suites, MS Excel and MS PowerPoint.

To apply for this job please visit linkedin.com.

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