Role Overview
The Customer Marketing Lead will be a critical part of the Comms Planning, Channel & Execution sub-team within the M&C Marketing Network of Excellence. They will help turn M&C customer, commercial and brand priorities into clear, customer-led and scalable marketing activity.
What You Will Do
The role involves leading defined customer marketing workstreams, developing customer-led campaign plans, and delivering global campaign and toolkit outputs for agreed markets.
Why It Might Be a Fit
The ideal candidate will have strong customer and commercial judgement, with the ability to connect customer needs, market context, brand priorities and business outcomes.
Requirements
- Confirmed relevant marketing experience
- Experience developing integrated campaigns, toolkits, content guidance, CRM/lifecycle content, channel assets or activation materials
- Strong customer and commercial judgement
- Ability to translate customer insight, campaign performance data and channel metrics into clear briefs, recommendations and marketing actions
- Strong creative judgement
- Good understanding of the marketing and channel mix
- Strong project management and delivery ownership
- Strong partner management and communication skills
Benefits
- Flexible working options
- Generous paid parental leave policy
- Excellent retirement benefits
- Reasonable accommodation for individuals with disabilities
To apply for this job please visit bpinternational.wd3.myworkdayjobs.com.

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