Role Overview
The Smarketers is a full-service B2B marketing agency that helps technology and industrial businesses accelerate growth through Inbound Marketing, Demand Generation, Account-Based Marketing (ABM), RevOps & MarTech, Website Development, and AI-powered marketing solutions.
What You Will Do
Develop and execute inbound marketing strategies, build and optimize demand generation campaigns, create and execute lead nurturing programs, and improve website conversion rates.
Why It Might Be a Fit
The ideal candidate will have 3+ years of experience in B2B Inbound Marketing and Demand Generation, proven expertise in content marketing, AEO, GEO, lead nurturing, lifecycle marketing, conversion optimization, and marketing automation.
Requirements
- 3+ years of experience in B2B Inbound Marketing and Demand Generation
- Proven expertise in content marketing, AEO, GEO, lead nurturing, lifecycle marketing, conversion optimization, and marketing automation
- Experience planning and executing multi-channel inbound marketing campaigns that generate measurable pipeline growth
- Experience supporting or executing Account-Based Marketing (ABM) campaigns is highly preferred
- Hands-on experience with HubSpot or similar CRM and marketing automation platforms
- Familiarity with LinkedIn Ads, Google Ads, email marketing, analytics, and performance marketing
- Strong understanding of the modern B2B buyer journey and revenue-focused marketing strategies
- Excellent analytical, communication, presentation, client management, and stakeholder management skills
- Ability to manage multiple projects and priorities in a dynamic agency environment
To apply for this job please visit linkedin.com.
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