Marketing Management Trainee (Content Growth & User Acquisition)

Role Overview

The Marketing Management Trainee will start by creating engaging content and understanding Chinese-speaking families in the U.S. As they grow, they’ll take on broader responsibilities in paid marketing, user acquisition, and growth strategy.

What You Will Do

Create engaging content, drive user growth, develop content-driven acquisition strategies, and analyze performance to improve acquisition efficiency.

Why It Might Be a Fit

We’re looking for creative, ambitious, and entrepreneurial early-career talent who are curious about users, driven to turn ideas into results, and willing to experiment, analyze performance, and iterate quickly.

Requirements

• Bachelor’s degree or above
• Strong Mandarin communication and content writing skills
• Familiarity with Xiaohongshu, its content trends, and platform culture
• Creative, user-oriented, and interested in social media and digital marketing
• Strong ownership: Proactive, detail-oriented, and accountable for results
• Data-driven mindset: Willing to experiment, analyze performance, and iterate quickly

Benefits

• Competitive salary package ($80,000–$100,000 in Year 1)
• Accelerated growth opportunities (20%+ annual compensation growth)
• Visa sponsorship available for eligible candidates
• Relocation support available
• Clear career path from content marketing to user acquisition and future marketing leadership