Role Overview
This role sits within Tide’s Paid Plans CRM team, a collaborative group of marketers driven by ownership, experimentation, and impact. The team’s mission is to help members save time and money so they can focus on doing what they love.
What You Will Do
As CRM Manager – Subscriptions, you will lead the planning and execution of CRM strategies for subscription products, aligned with business objectives and growth targets. You will also provide strategic guidance to senior CRM team members, manage and mentor a Senior CRM Executive, and use advanced data analytics to refine segmentation and personalize member communications.
Why It Might Be a Fit
To be a great fit, you should have 3+ years of CRM experience, ideally within subscription-based businesses, and a strong background in CRM analytics, segmentation, and predictive modelling.
Requirements
- 3+ years of CRM experience, ideally within subscription-based businesses
- Experience with subscription billing systems and customer databases
- Strong background in CRM analytics, segmentation, and predictive modelling
- Deep knowledge of CRM and marketing automation technologies
- Strong project management and strategic thinking skills
- Excellent spoken and written English
- Strong stakeholder management and communication skills
- Experience with tools such as, Salesforce, GSuite, Looker and Jira
Benefits
- 25 days of paid annual leave
- 3 paid days for volunteering or learning & development
- Extended maternity and paternity leave
- Personal L&D budget of 1,000 BGN per year
- Additional health and dental insurance
- Mental wellbeing platform access
- Fully covered Multisport card
- Food vouchers
- Office snacks and refreshments
- WFH equipment allowance
- Flexible working arrangements
- Sabbatical leave
- Share options
To apply for this job please visit job-boards.greenhouse.io.

Follow us on social media