Digital Marketing Specialist

Role Overview

We are hiring a Digital Marketing Specialist for our client in the Fashion industry. The idea candidate will develop and execute data-driven digital marketing strategies to enhance brand awareness, optimize content performance, and drive sales.

What You Will Do

Develop and execute a content strategy, manage social media platforms, plan and schedule engaging content, develop and manage digital ad campaigns, optimize ad performance, track and report campaign performance metrics, and suggest improvements.

Why It Might Be a Fit

The ideal candidate will have expertise in social media management, content marketing, paid advertising, and analytics, with a strong understanding of social media trends, content strategy, and audience engagement.

Requirements

• 3+ years of experience in digital marketing, preferably in fashion, luxury, or bridal
• Strong understanding of social media trends, content strategy, and audience engagement
• Experience with Meta Ads, Google Ads, and paid campaign management
• Proficiency in SEO, website optimization, and email marketing
• Knowledge of analytics tools (Google Analytics, Meta Business Suite, etc.)
• Ability to work independently while collaborating with creative teams
• Strong communication skills and attention to detail